Hayward® Names Jim Weaks Sr. VP Sales And Marketing

New position to lead domestic sales and marketing of pool division.


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Gary Young
Teléfono: 612-247-8123
Correo electrónico: gyoung@scalesadvertising.com

ELIZABETH, NJ (March 14, 2011) — Hayward® Pool Products announced that Jim Weaks has been named senior vice president of sales and marketing. In this newly-created position, Weaks will have leadership responsibilities for the pool division’s domestic sales and marketing efforts.

With more than 30 years of executive management experience in commercial equipment and consumer durable goods serving the foodservice industry, Weaks is uniquely qualified to assume the sales and marketing leadership role for Hayward Pool Products, according to Hayward Industries Chief Operating Officer Larry Silber. “Jim’s experience in multi-channel distribution, including direct-to-dealer and two-step distribution as well as his strategic planning and product development experience, will be invaluable to Hayward,” he said.

“Hayward Pool Products became the leader in the industry because its products are truly exceptional and the people behind them are equally so,” Weaks said. “I am thrilled to be working with this team to grow the Hayward brand even further.”

Most recently, Weaks served as vice president, sales and marketing for Illinois-based Scotsman Ice Systems. Previously, he held executive positions with Hamilton Beach/Proctor Silex and Hobart Corporation.

Weaks holds an M.B.A. degree from Ohio University.

Acerca de Hayward Pool Products
Hayward Pool Products, una división de Hayward Industries Inc., es el fabricante más grande de equipos para piscinas residenciales del mundo. Hayward, con sede central en Elizabeth, Nueva Jersey, diseña, fabrica y comercializa el sistema Totally Hayward®, una línea completa de equipos para piscina residenciales y comerciales que incluye bombas, filtros, climatizadores, limpiafondos, soluciones de desinfección, automatización, iluminación, seguridad y energía.

The company, which has built its brand on innovation, energy-efficiency, safety and reliability, includes such brands as EcoStar™, TriStar®, Stratum® VRS, Super Pump®, Pro Logic®, HeatPro®, ColorLogic®, Aqua Rite®, Navigator® Pro, Pool Vac XL™, TigerShark®, among others. Los productos de Hayward se venden a través de una red de distribuidores y 3,000 los Minoristas Asociados de Totally Hayward a través de los EE. UU., Canadá, Asia, Australia, América Latina y el Medio Oriente. For more information, contact Hayward at (908) 351-5400 or visit www.haywardpool.com.

Hayward® Sr. Vice President of Sales and Marketing Jim Weaks